About Us

BEACON™ is developed by CBT Associates, a mental health care and wellness company based in Toronto, Canada.

Founded in 2002, CBT Associates is the largest provider of Cognitive Behavioural Therapy (CBT) and other evidence-based therapies in Canada. With a roster of over 70 therapists (primarily PhD) across 6 locations, we represent the largest and broadest range of expertise from a single Canadian provider.

The BEACON Leadership Team

Samuel L. Duboc

Executive Chair

Samuel Duboc’s career is marked by his passion for entrepreneurship, his ingenuity and corporate and community leadership. He is the Executive Chair of CBT Associates (a network of psychology clinics) and MindBeacon Health Inc. (therapist-assisted personalized care digital platform) providing cognitive behavioural therapy. 

Sam is President and CEO of Elkland Capital Inc., a family-owned investment firm. Prior to this, he co-founded EdgeStone Capital Partners, one of Canada's leading mid-market private equity firms; was a managing director at CIBC Capital Partners and co-founder of the Loyalty Group Inc. (Air Miles). In 2013, Mr. Duboc served as the Clifford Clark Visiting Economist and Special Advisor on Venture Capital for the Department of Finance Canada. He currently serves on the board of directors of Stephenson's Rental Services Inc., Porter Aviation Holdings Inc. and Carrot Insights Inc. and is the Chair of the board of directors of the Business Development Bank of Canada (BDC).

A dedicated and active member of the community, Mr. Duboc is Chair and Co-founder of Pathways to Education Canada; Co‐founder of LEAP: The Centre for Social Impact and Chair of The Rumie Initiative.

Sam holds a Bachelor of Science degree in Chemical Engineering from Tufts University magna cum laude and Tau Beta Pi and an MBA from Harvard Business School.

Claire Duboc

Managing Director

Claire Duboc is a Managing Director of CBT Associates and has played a key role in facilitating the evolution of a single traditional psychology clinic in early 2015, into a network of clinics throughout the GTA. Through her work with major employers and insurers, she helped identify gaps in private mental health care and worked with the management team to redirect the business toward a stepped care model and the development of the digital platform, BEACON. Prior to that, Ms. Duboc held various management roles in Canadian companies, including P&G, Catalina Marketing and Loyalty Management Group.

Ms. Duboc currently serves on the Board of Trustees for The Hospital for Sick Children and previous served 9 years on the Board of Directors for SickKids Foundations. As well, she currently serves on the Board of Directors for Toronto Foundation and previously served on the Board of Governors for Wilfrid Laurier University where she was awarded the Distinguished Governors Award upon retirement. 

Claire Duboc holds a Bachelor of Arts degree in Psychology from Wilfrid Laurier University and an MBA from Ivey School of Business. Ms. Duboc is a recipient of an Outstanding Volunteer Award from the Association of Fundraising Professionals (AFP) Greater Toronto Chapter (2013).

Dr. Peter Farvolden

Senior Clinical Director, BEACON and CBT Associates

Throughout his career, Dr. Farvolden has worked as a researcher, clinician and administrator in a wide variety of inpatient and outpatient settings, including the Hamilton Health Sciences Centre, University Health Network (UHN), and the Centre for Addiction and Mental Health (CAMH). He holds university appointments in the Department of Psychiatry at the University of Toronto and the Departments of Psychology at the University of Waterloo and Ryerson University. In 2002 with Dr. Eilenna Denisoff, he founded CBT Associates, a private practice committed to providing evidence-based therapies at a high standard of clinical care and client service.

In his research, Dr. Farvolden has focused on basic processes in personality and psychopathology, as well as the evidence-based treatment of mood and anxiety disorders.

Dr. Farvolden is passionate about making effective, efficient, evidence-based treatment more widely available. He is dedicated to promoting sensitive, compassionate, informed and effective treatment through direct clinical service, the clinical supervision, training and management of a large team of like-minded mental health professionals, and the creation of an internet-based e-therapy solution (i.e., BEACON) that makes effective evidence-based treatment accessible to more people.

Dr. Farvolden is a member of the College of Psychologists of Ontario, Association for Behavioral and Cognitive Therapies, Anxiety Disorders Association of America, Canadian Psychological Association, Canadian Association of Cognitive Behavioural Therapy, and the Ontario Psychological Association.

Lindsay Sparks

Head of Innovation

Lindsay Sparks is an expert in scaling and building technology businesses. With over thirty years of experience, Lindsay has built four businesses from the ground up, been CEO of a number of technology businesses and a key advisor and board of directors of over 12 companies across numerous industries. From 1992 to 2007, Lindsay was a Corporate Vice President and an Officer of Microsoft in Redmond Washington where he was one of the key leaders working for the CEO and Chairman of Microsoft to set the corporate direction and strategy across a variety of business and technology segments.

Lindsay has led and developed numerous products and businesses as well as led large business and technology teams. Lindsay has extensive experience of utilizing technology to create disruptive new businesses that bring new models to improve society. As a strategic advisor to a number of Private Equity and Venture Capital companies in Canada and the United States he has broad experience across a number of industries and is at the forefront of new and evolving technologies including Machine Learning and Artificial Intelligence.

Lindsay is a graduate of Honeywell Institute of Technology in Computer Technology and Systems and has held a number of key advisory positions to industry leaders in the United States.

Colin Andersen

Executive Vice President

Colin provides strategic advice to senior public and private sector executives regarding finance, electricity and health system transformation, including climate change leadership, green finance, system sustainability, energy poverty, behavioural economics and digital wellness.

Colin was Chief Executive Officer of the Ontario Power Authority (OPA), responsible for ensuring a reliable, sustainable, cost-effective supply of electricity for Ontario. He led the organization in its efforts to coordinate province-wide conservation initiatives, plan the electricity system for the long term and procure clean supply resources.

Prior to joining the OPA, Colin held a variety of senior financial and policy positions in the Ontario Public Service, including as Deputy Minister of Finance, of Revenue, of Policy, Cabinet Office and Acting Deputy Minister of Health and Long-Term Care; Secretary of Treasury Board; Chair of the Ontario Financing Authority; and Chair of the Ontario Electricity Financial Corporation.

In these and other senior management positions, Colin provided successive governments with advice and assistance on all aspects of fiscal and financial policy and planning, expenditure management and overall stewardship of Ontario’s financial resources. In addition, he has led strategic asset management initiatives, extensive intergovernmental negotiations at the federal and municipal level and large-scale infrastructure and procurement projects.

He has a Master’s Degree in Economics from the University of Toronto and an Honours Bachelor of Arts from the University of Calgary.

Advisory Board

Dr. Michael Apkon

CEO, SickKids Hospital
Professor of Paediatrics, University of Toronto

Dr. Apkon is a paediatric specialist and physician executive, having held senior leadership roles at several top academic hospitals. He has served as President and CEO of SickKids since January 2014.

Prior to coming to SickKids, Dr. Apkon was Chief Medical Officer for the Children’s Hospital of Philadelphia (CHOP) and Executive Director leading Yale-New Haven Children’s Hospital. He is currently a Professor of Paediatrics at the University of Toronto and has held faculty positions at University of Pennsylvania, Yale School of Medicine and Yale School of Management.

As a healthcare executive, Dr. Apkon has led systems’ development and improvement to drive high quality and safe care, improve clinical operations, and promote an integrated approach to health care across a continuum of services.

Dr. Bernard Gosevitz

Vice President and Chief Medical Officer of Rogers Communications

Serving on the Board since 2003, Dr. J. Bernard Gosevitz is Vice President and Chief Medical Officer of Rogers Communications. He holds the Medical Directorship for Barrick Gold Corp. He is Medical Advisor to KPMG, Post Media, National Post, Burnac Corporation, TI Benefits and Hull Insurance. Dr. Gosevitz is Chair of the Canadian Wildlife Federation Foundation and is on the honorary Board of Sheena’s Place. He serves on the Board of Arts for Muskoka Chautauqua.

Dr. Gosevitz is Board Champion for the Arthritis Campaign, the Krembil Neuroscience Centre Campaign, the Brain Campaign, Peter Munk Cardiac Centre Campaign and the Transplant Campaign.

Dr. Heather Hadjistavropoulos

Registered Doctoral Psychologist, Professor & Director of Clinical Training, Department of Psychology, University of Regina

Dr. Hadjistavropoulos is a Professor of Psychology at the University of Regina and Registered Doctoral Psychologist. She has received extensive grant funding and published and presented widely on the assessment and treatment of anxiety and depression and on initiatives to improve healthcare delivery and is a recognized international authority on internet delivered CBT programs and research with a deep understanding of best practices of all aspects of these programs.

In 2010, Dr. Hadjistavropoulos founded the Online Therapy Unit for Service Education and Research (www.onlinetherapyuser.ca) in Saskatchewan, Canada – enabling the delivery of mental health care through the use of Therapist Assisted Internet-based cognitive behaviour therapy (TAiCBT). This unit is focused on researching and improving the reach, adoption, effectiveness, and implementation of TAiCBT in the province, resulting in a substantial impact on mental health care in Saskatchewan and inspiring similar initiatives in other Canadian provinces.

Dr. Hadjistavropoulos’ research has made a significant contribution to understanding best practices for improving the reach, adoption, effectiveness, and implementation of iCBT in routine practice.

Bryan Kerdman

Technology Entrepreneur & Venture Investor & Venture Partner, Leaders Fund

A highly successful technology entrepreneur and venture investor, Kerdman was a founder of Bryker Data Systems, which grew to become Canada’s largest specialized fintech provider to major financial institutions, government and large enterprises. Many of today’s customer-facing banking apps came out of Bryker, including electronic bill payment, payroll and electronic funds transfer.

Following the sale of Bryker, Kerdman went on to run and sell three other technology companies before founding EdgeStone’s Venture Funds, eventually acquired by GMP. Since then, he has been an active investor and advisor to several top performing venture funds.

Kerdman has directly invested in more than 50 companies since 1995 with a specialty in fintech, SaaS and enterprise software.

Brett Marchand

Chief Executive Officer, Vision7 and Cossette

Brett Marchand is President and Chief Executive Officer of Vision7 International and North American CEO and President of Cossette. He has distinguished himself in the Canadian marketing and advertising community as a champion of great advertising and an ardent believer in the power of creative communications to build business.

While at Cossette, Marchand has led the Toronto agency back to international acclaim with several Lions at the prestigious Cannes Advertising Festival and domestic awards shows such as the Marketing Awards.

In addition to his duties as an officer of Cossette, Marchand also led the Canadian advertising industry’s trade association, the Institute of Communication Agencies (ICA), as its Chair for three years. During this time, Marchand sparked a rejuvenation of the ICA, which included the hiring of a new CEO, the launch of Canada’s first-ever Advertising Week, and a landmark new collective agreement with the Canadian actors’ guild, ACTRA.

Brad Markowitz

National Senior Vice President, TeamHealth

Brad Markowitz is an entrepreneur with a diverse background in starting, growing and managing health services businesses.  He currently serves as National Senior Vice President of TeamHealth, where he is responsible for the largest post-acute and long term care facility based medical and behavioral health services organization in the United States.  He previously was a partner in two businesses acquired by TeamHealth: Park Avenue Health Care Management, which managed a post-acute and long term care facility based multispecialty medical and behavioral health practice in New York, Connecticut and Massachusetts, and NCEPS Management, a similar organization specializing in psychology services in Virginia, North Carolina and South Carolina.  

Mr. Markowitz also is a Managing Member of Hospice of New York, the first investor owned hospice in New York, and a founder and Managing Member of Geriatric Practice Management, which has developed the leading Electronic Medical Record system for medical providers in nursing homes.  Additionally, Mr. Markowitz serves as a member of the Board of Directors of GibLib, an online platform for surgical education.

Joe Natale

Chief Executive Officer of Rogers Communication
Former Chief Executive Officer of Telus

Mr. Joseph M. Natale, is a Co-Founder and Managing Partner of Relay Ventures. Mr. Natale has been Chief Executive Officer, President and Director at Rogers Communications Inc. since April 19, 2017. He is the Founder of Gibraltar Growth Corporation.

Mr. Natale has served as an Executive Officer of TELUS Corporation since August 10, 2015. He served as the President and Chief Executive Officer, and a director, of TELUS Corporation, between May 2014 and August 2015, having joined the company in 2003. Prior to this role, and since May 2010, Mr. Natale served as Executive Vice President and Chief Commercial Officer of TELUS Corporation.

Prior to 2003, Mr. Natale held successive senior leadership roles within KPMG Consulting, which he joined after it acquired the company he co-founded, PNO Management Consultants Inc., in 1997. Mr. Natale served on the board of directors of KPMG Canada in 1998 and 1999. Mr. Natale is a member of the board of directors of Soulpepper Theatre and acted as Technology & Telecommunications Chair for United Way Toronto's 2014 Campaign Cabinet.

He is a past recipient of Canada's Top 40 Under 40 Award and holds a Bachelor of Applied Science degree in Electrical Engineering from the University of Waterloo. Mr. Natale sits on the Audit, Compensation, and Nominating and Corporate Governance Committees.

Peter Osborne

Partner, Lenczner Slaght LLP
Active advisor to College of Psychologists in Ontario

Osborne's advocacy practice includes securities matters, commercial and industrial disputes, cross-border restructuring and insolvency cases, class actions, governance issues as well as professional regulatory litigation and disciplinary proceedings. He appears regularly before a wide range of courts and tribunals across Canada, in cross-border proceedings and in arbitrations in numerous jurisdictions.

Osborne routinely advises shareholders, officers, directors, special committees and boards of public as well as private companies in crisis situations and shareholder and governance disputes – with patients including the Government of Canada, Canwest Global Communications Corp., Air Canada, Hollinger Inc., Teleglobe Inc., and many others.

For many years, Osborne taught trial advocacy at the University of Toronto Faculty of Law and at Osgoode Hall Law School. He is also a regular instructor for continuing legal education programs of The Advocates' Society.

Lori Pearson

Senior Managing Partner and Chief Operating Officer, Brookfield Asset Management

Pearson is a Senior Managing Partner and Chief Operating Officer for Brookfield Asset Management. In this role, she is responsible for Brookfield's asset management operations.

Prior to joining Brookfield in 2003, Pearson was with one of the big-four accounting firms, initially in a patient-facing role and subsequently, as head of human resources for the company’s Canadian tax practice.

Pearson is on the boards of the Brookfield Foundation and Pathways to Education in Canada. She also is a member of the United Way Women Gaining Ground, a group founded in 2007 to make a personal impact in the lives of women facing poverty.

Mary-Alice Vuicic

Chief People Officer, Thomson Reuters

Vuicic has more than 20 years of experience working with large national and international organizations, and family-owned entrepreneurial businesses. She is currently the Chief People Officer for Thomson Reuters, and sits on the BDC Board of Directors.

Previously, she was the Human Resources Officer for Victoria’s Secret – L Brands (Columbus, Ohio global headquarters), Executive Vice President, Human Resources and Labour Relations, at Loblaw Companies Ltd. and the Chief Administrative Officer and Executive Vice President at Shoppers Drug Mart before its acquisition by Loblaw Companies Ltd. in 2014.

Prior to joining Shoppers Drug Mart, Vuicic led the human resources function at Walmart Canada and Chapters/Indigo. She is an active member in the community and supports health and professional causes.