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Press Release | BEACON launches free digital program Stronger Minds to support continuously evolving mental well-being concerns of Canadians through COVID-19 crisis

Sponsored by Manulife and Green Shield Canada, Stronger Minds provides guidance from the extensive team of BEACON psychologists – updated daily in response to everchanging worries

Toronto, April 2, 2020
– MindBeacon, provider of the leading digital mental and behavioural health therapy service BEACON™, announces the launch of Stronger Minds, created to support all Canadians through heightened stresses related to COVID-19. Available Monday, April 6, the new digital program provides participants with day-to-day guidance from the extensive MindBeacon team of clinical psychologists. Through the BEACON digital platform, Stronger Minds participants will access guidance in the form of short expert Q&A videos, quick reads and resilience-building activities – all focused on protecting our emotional well-being as the COVID-19 crisis progresses. Fresh and useful insights will be provided daily in response to the evolving worries expressed by Canadians as they participate in the program. Stronger Minds will be offered indefinitely, in recognition this crisis has an uncertain timeline.

Stronger Minds by BEACON is a free program that will be available for all Canadians. This is made possible through support from Manulife and Green Shield Canada (GSC) as part of their commitment to communities through the pandemic crisis. Created to address the specific emotional worries stirred by the pandemic, Stronger Minds is distinct from the existing treatment service offered through BEACON’s guided digital therapy (iCBT). Unlike therapy, Stronger Minds requires no assessment to participate. BEACON recognizes that all Canadians are looking for expert-led support without the need to engage in a course of therapy.

“We have seen firsthand that our customers are looking for ways to access mental well-being support and information as we continue to navigate the impacts of a pandemic,” says Donna Carbell, Head, Group Benefits, Manulife. “The time to act is now. Our sponsorship of Stronger Minds enables Canadians to access mental health information from their home. Manulife is dedicated to helping people become healthier – financially, physically, mentally and socially.”

“During the COVID-19 crisis, we’ve heard from Canadians right across the country - and mental health challenges have been a common theme,” says Joe Blomeley, GSC’s EVP, Individual, Public Sector and Mental Health. “It’s in our DNA to step up in moments like this and bring high-quality mental health care options within easier reach. BEACON digital therapy has already improved the mental health of thousands of Canadians, and we are excited about the potential of the Stronger Minds program."

“Our MindBeacon team of clinical psychologists, with our collective expertise and experience, makes us well-suited to help people with the challenges that matter through this time – whether it’s difficulties with social isolation, supporting struggling family members, worries about financial insecurity, and much more,” says Dr. Peter Farvolden, clinical psychologist and Chief Science Officer for BEACON. “Canada is in this together and we’re wholeheartedly ready to help Canadians cope through the stressful events of this time, so they can successfully face every day as it comes.”

Information on Stronger Minds by BEACON is available at mindbeacon.com/strongerminds

Original newswire release here ›


About MindBeacon Group

The MindBeacon Group of companies is dedicated to helping Canadians improve their mental well-being to live their best lives. MindBeacon provides evidence-based therapy that is affordable and easy-to-access through BEACON™, the guided digital therapy service (iCBT) which has helped thousands of Canadians struggling with depression, anxiety, insomnia and posttraumatic stress injury (PTSI/PTSD). MindBeacon provides in-person and video therapy through CBT Associates, a leading psychology clinic network.


For further information:

MindBeacon Group
647.317.4171 ext.1617


Green Shield Canada
1.800.268.6613 ext. 3409